Privacy Policy

What We Collect

When you contact us or submit a form:

• Your full name and contact information (email address and phone number)
• Company name, business address, and business type
• Specific equipment or services you're interested in
• Project details, timelines, and budget information you provide
• Any additional information you include in messages or forms
• Communication preferences and how you prefer to be contacted

When you browse our website:

• Pages you visit, time spent on each page, and navigation paths
• Your IP address and approximate geographic location (city/state level)
• Device information including type, operating system, and browser version
• Referring website or search terms that brought you to our site
• Links you click and forms you interact with
• Date and time of your visits and frequency of return visits

Information from third parties:

• Business information from public directories or databases
• Credit information if you apply for financing (with your permission)
• References or recommendations from other customers

How We Use Your Information

We use your information for legitimate business purposes:

• Respond to your inquiries about specific equipment or services within 24 business hours
• Prepare and send detailed quotes, specifications, and proposals
• Add interested parties to our CRM system for follow-up on equipment inquiries
• Send updates about similar equipment that matches your stated interests
• Notify you about price changes on equipment you've viewed
• Schedule service appointments and send service reminders
• Process transactions and arrange equipment delivery or pickup
• Send occasional newsletters about new inventory (maximum twice per month)
• Analyze website usage to improve user experience and content
• Customize website content based on your interests and browsing history
• Detect and prevent fraudulent activity or abuse
• Comply with legal obligations and tax requirements

Tracking Technologies & Analytics

We use various technologies to improve your experience and understand site usage:

• Google Analytics - Tracks overall site traffic, popular pages, user demographics, and conversion rates
• Google Tag Manager - Manages tracking codes and marketing tags without editing site code
• Facebook Pixel - Measures ad effectiveness and shows relevant ads on Facebook
• Essential Cookies - Required for site functionality, shopping cart, and form submissions
• Performance Cookies - Help us understand how visitors use our site to make improvements
• Marketing Cookies - Allow us to show relevant ads and measure campaign effectiveness

Managing cookies and tracking:

You can control cookies through your browser settings. Disabling cookies may limit some website features but won't prevent you from browsing our inventory or contacting us. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

We also respect Do Not Track signals. When we detect a DNT signal from your browser, we don't load third-party tracking scripts.

Email & Marketing Communications

Types of emails we send:

• Transactional Emails - Responses to inquiries, quotes, service confirmations (always sent, cannot opt out)
• Inventory Updates - New equipment matching your interests (sent weekly if subscribed)
• Service Reminders - Maintenance schedules, warranty expirations (for customers only)
• Marketing Emails - Special offers, company news, industry updates (maximum 2 per month)
• Abandoned Inquiry Follow-ups - Reminder if you started but didn't submit a form (one-time only)

Managing your email preferences:

Every marketing email includes an unsubscribe link at the bottom. Click it to opt out of all marketing emails immediately. You can also email us at shop@lcgarage.com to update your preferences or call us at (502) 830-7182 . Even if you unsubscribe from marketing, you'll still receive transactional emails about your inquiries or services.

Who We Share Information With

We NEVER sell your personal information. We only share your data in these specific situations:

• Service Providers - Companies that help us run our business (email service, hosting, analytics) under strict confidentiality agreements
• Delivery Partners - Shipping companies to arrange equipment delivery (only name, address, phone)
• Financial Partners - Banks or financing companies if you apply for equipment financing (only with your explicit consent)
• Legal Requirements - When required by law, subpoena, or court order
• Business Transfer - If LC Garage is sold or merges with another company, your information would transfer to the new owner
• Protection of Rights - To protect against fraud, abuse, or illegal activity
• With Your Consent - Any other sharing only happens with your explicit permission

Third-party services we use:

Google (Analytics, Tag Manager), CloudFlare (website security), Facebook (advertising), Mailchimp or similar (email delivery). Each has their own privacy policy governing how they handle data.

Your Privacy Rights

You have complete control over your personal information:

• Access Your Data - Request a copy of all information we have about you
• Correct Inaccuracies - Update or fix any wrong information in our records
• Delete Your Data - Request removal of your personal information (except what we're legally required to keep)
• Opt Out of Marketing - Stop receiving promotional emails at any time
• Restrict Processing - Limit how we use your information
• Data Portability - Receive your data in a standard format to transfer elsewhere
• Object to Processing - Oppose specific uses of your information
• Withdraw Consent - Cancel any permissions you've given us

How to exercise your rights:

Contact us at shop@lcgarage.com or call (502) 830-7182 . We'll respond within 30 days. We may need to verify your identity before processing requests. There's no fee unless requests are excessive or repetitive.

Data Security & Protection

How we protect your information:

• SSL encryption for all data transmission on our website
• Secure servers with firewall protection and regular security updates
• Limited access to personal data (only employees who need it for their job)
• Regular security audits and vulnerability testing
• Strong password requirements and two-factor authentication for our systems
• PCI compliance for any payment processing
• Regular backups stored in secure, encrypted locations
• Employee training on data protection and privacy

Data breach procedures:

If a breach occurs that affects your personal data, we'll notify you within 72 hours via email and post a notice on our website. We'll provide details about what happened, what information was involved, and steps we're taking to prevent future breaches.

While we implement strong security measures, no system is 100% secure. We cannot guarantee absolute security but we do everything reasonably possible to protect your data.

Additional Information

Children's Privacy:

Our website and services are not directed to anyone under 18 years old. We don't knowingly collect information from children. If we discover we've collected data from someone under 18, we'll delete it immediately.

International Users:

We're based in the United States and store data in the US. By using our site from outside the US, you consent to the transfer and processing of your information in the United States.

Third-Party Links:

Our website may contain links to other sites. We're not responsible for their privacy practices. Review their privacy policies before providing any information.

Changes to This Policy:

We may update this policy occasionally. We'll post changes on this page and update the "Effective Date" at the top. Major changes will be announced via email to our customer list. Your continued use after changes means you accept the updated policy.

Legal Basis for Processing (GDPR):

We process your data based on: legitimate interests (responding to inquiries), contract performance (providing services), legal obligations (tax records), and consent (marketing emails).